Expert Resort Development Consulting
Nationwide Solutions for RV Lot Sales & Resort Projects
Expert Resort Development Consulting
Nationwide Solutions for RV Lot Sales & Resort Projects
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Nationwide Solutions for RV Lot Sales & Resort Projects
Nationwide Solutions for RV Lot Sales & Resort Projects

Get the lots right before you sell them.
Most resort developers only learn what buyers actually want after the pricing, the layout, or the launch has already gone wrong — and by then it's a six-figure fix. We've sold 85 lots before a single stake went in the ground. We'll show you where the mistakes hide first.
Cost-plus pricing ignores what a deeded-lot buyer will actually pay for a view, a corner, or proximity to the amenity core — leaving money on the table or lots that won't move.
The resorts that sell out fastest have a pricing strategy, a buyer profile, and a marketing engine running before the first tree comes down — not after.
A traditional real estate agent doesn't know how to sell a lifestyle, a deed structure, or an HOA to an RV buyer. It shows up in your close rate.
RV buyers move fast when the story, the site plan, and the urgency are right — and stall indefinitely when they're not. Most resorts never find out which one they built. .

From your initial RV Resort design, pricing strategy for RV Lots for sale, pre-sales stratagies and marketing, brand image and implementation all the way to final sales and on-site sales management and marketing we are your one stop shop for consulting and marketing. Let us show you how to sell 85 lots in your first year! Our resort marketing systems work for all RV Resorts.

If you are struggling to get your RV resort lot sales off the ground, need initial pricing strategy and marketing help we can show your our proven model. Let us show you our proven resort marketing systems that have gotten our clients 15 sales in 1 day before a shovel hit the ground! RV Resorts have enough on their plate with development delays and implementation. Our resort consulting experience knows how to navigate challenges and our proven systems can help.

We provide turn key solutions for marketing through VP Marketing company, help set up drip campaigns and marketing for sales consultants, provide on-site training and guides for agents, and help with pricing models and incentives to create sales fast! In todays market rv resorts need to be pro-active, customers want information immediately . Our resort marketing systems can automate all of your processes and create an invironment for success for your sales team.

We are a full-service marketing agency that helps businesses grow and succeed in today's competitive market. Our team of experts specializes in digital marketing, branding, and advertising strategies that will take your business to the next level. Using our automated custom tailored solutions for instant follow up and lead generation. Making sure that no lead goes unanswered 24/7.
Ready to take your business to the next level? Contact us today to schedule a consultation and learn more about our services.

Founder | RV Resort Sales Strategist | Broker-in-Charge
Lisa Richart-Hernandez is a nationally recognized expert in deeded RV lot sales, bringing over 20 years of success in real estate and RV resort consulting. As the founder of View Properties and a multi-state licensed Broker-in-Charge, Lisa has closed over $200 million in real estate transactions and led the successful sales of over 85 lots in RV communities before a single lot was paved.
She has consulted with developers from raw land to ribbon cuttings, providing comprehensive guidance on lot layout, pricing strategies, investor decks, buyer profiling, and go-to-market campaigns. Her tiered consulting model has helped resorts streamline sales, increase revenue, and accelerate timelines from concept to closing.
Lisa and George's edge lies in their on-the-ground experience. They have traveled the country in their 40’ Tiffin Phaeton, staying at top-tier luxury RV resorts and gaining a first-hand understanding of what buyers want—and what makes a resort sell.
Lisa's firm, View Properties, specializes in RV resort real estate and marketing, offering brokerage services, sales support, and community branding. Lisa is also the co-host of the Loving RV Life Podcast with her husband George, where they shares insights from the road and the industry.
With a bachelor’s degree in Marketing from Western Michigan University and a deep background in real estate investment, luxury sales, and digital marketing, Lisa blends strategic vision with tactical execution. Lisa and George's passion is helping developers and resort owners transform vacant land into thriving, deeded RV communities that people are proud to own.

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